Cancer Research UK uses live TV ad to show impact of research

first_img Cancer Research UK this week broadcast an advert showing an operation live on TV to demonstrate the impact of its research. The charity claimed this as “a first in global broadcasting”.On Wednesday 18 January at 15.20 Channel 4 broadcast a live colonoscopy during an ad break, as part of Cancer Research UK’s “Cancer is Happening Right Now” campaign. It aimed to demonstrate that “thanks to research, there are many things happening across the UK right now to help prevent, diagnose and treat cancer”.The advert showed Dr Sunil Dolwani at University Hospital Wales removing bowel polyps from 60-year-old patient, Philip.It began with an explanation of what was about to be shown:“Broadcasting live from inside the human body 18th January 15.20”and included the advisory message that the advertisement “contains graphic medical content”.Live video is now becoming a standard option for individuals, companies and charities using a variety of tools including Facebook Live, Periscope, YouTube Live Events, Livestream and Bambuser. Until now, however, applying that to a TV advertising slot had not been attempted, at least not by a charity, and certainly not from “inside the human body”.The CRUK advert was educational and respectful: the patient had a name, and the doctor was explaining what he was doing and why throughout.The advert concluded with CRUK’s message that ‘Research is improving treatments right now’. The call to action was ‘Donate right now’, together with the charity’s web address.At the end of the 1 min 31 second advert there was just enough time for Dr Dolwani to ask Philip, who was conscious throughout, how he was feeling, to which he replied “great”.  191 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis16 Cancer Research UK uses live TV ad to show impact of research  192 total views,  2 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis16 Advertisementcenter_img About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of Researching massive growth in giving. Howard Lake | 20 January 2017 | News Tagged with: Advertising live TV videolast_img read more

New maternity hospital must be a speedy delivery

first_imgPredictions on the future of learning discussed at Limerick Lifelong Learning Festival THE Government is at risk of failing its own recently developed National Maternity strategy if the necessary funding is not made available soon for a new maternity hospital in Limerick.That’s the view of Limerick Fianna Fáil TD Willie O’Dea who was reacting to media reports of serious challenges facing University Maternity Hospital Limerick (UMHL) and Ireland’s other maternity hospitals because of greater numbers of births requiring surgical procedures, and the overall increase in the number of women having babies.“The current maternity hospital in Limerick was built more than 50 years ago and was designed to cater for 3,000 births a year. In recent times it has been dealing with up to 5,500 births a year, and is currently the fifth largest maternity unit in the country,” he told the Limerick Post.Sign up for the weekly Limerick Post newsletter Sign Up “Last year it was announced that a new purpose built ‘state-of-the-art’ maternity hospital had been approved for construction on the main campus of University Hospital Limerick (UHL) in Dooradoyle.“However, when he was when questioned about the matter during his recent visit to Limerick, Health Minister Simon Harris would only say that no announcement on capital funding for the new maternity hospital would be made until some time next year.”Deputy O’Dea is now calling on Minister Harris to reveal whether he has the required capital funding to deliver the new maternity hospital and when he believes it will come on stream.“The National Maternity Strategy, which was only published last January, was presented as a framework to provide appropriate maternal healthcare services across the State. As a strategy, it makes sense, but without the funding, it will end up as a document gathering dust on a shelf.“Maternity services will always be needed, and, as the average age for a woman to become pregnant rises, more and more medical and surgical procedures will be required.“The Minister must start to plan now for Ireland’s future maternal healthcare needs. It is vital that a new maternity hospital is built in Limerick in the very near future and the Minister needs to act quickly to make sure that this happens,” Deputy O’Dea Alan [email protected] RELATED ARTICLESMORE FROM AUTHOR Limerick Ladies National Football League opener to be streamed live Previous articleRugby – Munster defeat Maori All Blacks at Thomond ParkNext article#film – University Concert Hall will screen Pink Floyd film The Wall Alan Jacques Twitter NewsLocal NewsNew maternity hospital must be a speedy deliveryBy Alan Jacques – November 12, 2016 1402 Linkedin Billy Lee names strong Limerick side to take on Wicklow in crucial Division 3 clash TAGSFianna FáilHealth Minister Simon HarrislimerickNational Maternity StrategyUniversity Hospital Limerick (UHL)University Maternity Hospital LimerickWillie O’Dea TD center_img WhatsApp Print Limerick Artist ‘Willzee’ releases new Music Video – “A Dream of Peace” WATCH: “Everyone is fighting so hard to get on” – Pat Ryan on competitive camogie squads Advertisement Facebook Limerick’s National Camogie League double header to be streamed live Emaillast_img read more

South Shore Line July tickets remain valid for August

first_img Facebook (“The South Shore Line” by railsr4me, CC BY-ND 2.0) Good news for those who purchased July monthly tickets for the South Shore Line.The rail line announced this week that all July tickets will remain valid throughout the month of August.Passengers who purchased a paper July monthly ticket should plan to keep that ticket and use it throughout August. Those who purchased a digital July ticket via the mobile app will see an August ticket uploaded to their account prior to August 1.For more information, contact the SSL through the online contact form at is also offering free westbound rides on all trains July 1 through August 31. The free rides apply to all SSL stations, and passengers can simply board applicable westbound trains with no ticket purchase.All doctors, nurses, EMTs, paramedics, firefighters and other medical personnel and law enforcement can continue riding for free throughout the months of July and August. For more information, visit Facebook Pinterest WhatsApp Google+ TAGSAugustcoronavirusCOVID-19freejulyrail lineridesSouth Shore Linetickets WhatsApp By Brooklyne Beatty – July 1, 2020 0 467 center_img Pinterest IndianaLocalNews South Shore Line July tickets remain valid for August Twitter Twitter Google+ Previous articleOfficial: No South Bend Cubs baseball this seasonNext articleFamily Fun Day Camps scheduled for July at South Bend park Brooklyne Beattylast_img read more

Naughty Professor’s Noah Young Releases Funk Track “Chewing Cud” Ahead Of Solo Album [Video Premiere]

first_imgNOLA-based funk and jazz outfit Naughty Professor breeds more than just good times. Despite the band’s rigorous national tour schedule, Noah Young remains one of the most sought after bassists in New Orleans. Playing 100-150 shows per year around the continental U.S. with NP already, he still maintains a busy schedule in New Orleans and consistently performs with various side projects. But 2017 is the year of Noah Young, and he will start by using the spotlight to debut his own solo work with the release of an album Start The Reactor on Friday, January 13.The album will see Young explore the realms of funk and jazz-fusion in a diverse new setting. In his 6 + years of being active in the New Orleans music scene, the University of New Orleans Jazz Studies graduate has had the pleasure of performing and recording with several of his inspirations, like Chali 2na (Jurassic 5), Ivan Neville (Dumpstaphunk), Eric Bloom (Lettuce), Mike Dillon, David Shaw (The Revivalists), Sasha Masakowski, Nigel Hall (Lettuce), Russell Batiste, and many more. This album is the culmination of all those great experiences.Check out his newest venture in the video for “Chewing Cud” exclusively below:Noah Young’s full band includes drummer Walter Lundy (Bonerama), guitarist Danny Abel (Gravity A, Corey Henry’s Treme Funktet, Khris Royal and Dark Matter), saxophonist Brad Walker (Sturgill Simpson), keyboardist Jason Butler, keyboardist Sam Kuslan, with Noah on bass.Young tells us, “I feel fortunate to have some of my favorite musicians in New Orleans on my debut album Start The Reactor. These guys did an incredible job bringing my songs to life. Also my man Bill Daniel (Naughty Professor’s guitarist) did a great job recording, and mixing the album at his spot Wild Child Studios.”To celebrate the arrival of Start The Reactor, there will be a FREE album release concert on Saturday, January 14 at Blue Nile in New Orleans. Special guests Space and Harmony (featuring members of The Revivalists and Naughty Professor) will open up the evening, before Noah Young and his fantastic band take the stage. The show will start promptly at 10:30PM.last_img read more